On October 25-26, ALL-ENERGY Australia 2023 was successfully held at the Melbourne Convention and Exhibition Center. PHONO, along with the N-HJT module Helios series, has made a stunning debut. This series is a distributed module product specifically designed for the Australian market, injecting vitality into the booming development of the Australian renewable energy market.

Australia has a unique advantage in high-quality and abundant solar energy resources. Given its geographical and environmental advantages, both in terms of demand scale and energy policies, Australia is a mature photovoltaic market. According to data from the Australian Clean Energy Regulatory Agency REC Registry and the Bureau of Statistics, the cumulative installed capacity of rooftop photovoltaic systems in Australia in 2023 has exceeded 20GW. In the past two years, it has achieved 2.5 million households and 7.9GW of installation, with an average installed capacity of 6.45kW per household, equivalent to an 80% growth rate. It is expected that half of Australian households will use their own rooftop solar panels for power generation by 2040.

In order to meet the needs of the distributed PV market in Australia, PHONO has exhibited the latest N-type HJT module Helios series. Helios series is a lightweight module of 182mm cells and small size version, with an elegant black frame appearance and lightweight characteristics. With the high reliability packaging process, Helios has the power efficiency up to 440W. Its zero LID and PID resistance characteristics ensure the stability and reliability. Helios can provide a 30-year linear performance warranty, ensuring that the 30-year power generation efficiency is higher than 88%. PHONO has gained recognition and favor from numerous customers on-site with high-quality photovoltaic products and services.
 

As a state-owned energy enterprise with years of brand accumulation, PHONO adheres to the brand concept of "innovative, reliable, and sustainable", follows high-quality process standards, top materials and strict inspection. PHONO brand has become a synonym for high efficiency, reliable products and services. The European authoritative organization EUPD presented the 2023 EUPD Research "Top Brand PV Australia 2023" award to PHONO, representing our outstanding product performance and high-quality service performance, which has been widely recognized in the local market. This award is one of the most recognized and prestigious certifications in the international PV industry, and it is also the sixth consecutive year that PHONO has received this honor. Sangeetha Suresh, Partner Director of EUPD Research, and Guo Hongwei, General Manager of SUMEC Energy, attended the ceremony.

On the evening of October 25th, PHONO and our well-known Australian partner SP jointly held a 10th anniversary celebration event. SUMEC Energy General Manager Guo Hongwei mentioned in the celebration speech that 2023 is the 10^th year of PHONO's continuous development in Australia. PHONO has been practicing localized marketing strategies for a long time and has always maintained close cooperation with our Australian partner SP. PHONO has been actively deploying since 2013, and has conducted good cooperation with local partners in various aspects such as manufacturing and distribution channels to complement each other's advantages. Over the past decade, PHONO has witnessed the growth and the fruitful achievements of co-work and win-win cooperation between China and Australia in the field of photovoltaic clean energy, together with multiple partners.

    In 2023, it was the 15^th anniversary of the establishment of PHONO brand. At the 10^th anniversary celebration of the cooperation, Jiang Yinbo, the Australian Regional Director of PHONO, introduced the new brand and image of PHONO. For the past 15 years, PHONO has adhered to the brand concept of "innovative, reliable, and sustainable", continued to deeply develop photovoltaic products, and continuously upgraded service quality. This year, PHONO factory has achieved 100% green electricity and carbon neutrality certification, demonstrating the technical strength and brand reputation of PHONO brand in low-carbon and intelligent manufacturing. The new brand image and values represent PHONO's unwavering belief in the future. As a leading global provider of solar products and services, PHONO continuously demonstrates the responsibility of Chinese manufacturing and energy central enterprises while promoting the sustainable development of the photovoltaic industry, achieving a new brand transformation, and assisting in global carbon neutrality.

    Faced with the huge business opportunities in the Australian market, PHONO will adhere to the implementation of localized marketing strategy, strengthen the penetration force of the Australian market through localized business teams and strategic cooperation, accelerate the expansion of the Australian PV market, continuously enrich distribution channels, and further expand the influence of PHONO, a Chinese module manufacturing brand, in the overseas market.

In the future, PHONO will continue to consolidate and deepen its cooperation with Australian partners, complement each other's strengths in regional awareness and product expertise, continuously strengthen the influence of China's photovoltaic intelligent manufacturing in the Australian market, and work together to promote stable and sustainable development of the Australian photovoltaic market.  PHONO will also adhere to its craftsmanship and quality, committed to technological innovation and product research and development, create our own brand, and continuously output green and clean energy to global customers with efficient module technology.

Cross mountains and seas, pursue dreams of dual carbon. PHONO has experienced exploration of the unknown future and written its own magnificent chapter, but the "dual carbon" strategy is steadfast in leading the path of green development. Looking back on past innovations and changes, and looking forward to future development and opportunities, PHONO hopes to go further together with you!